Kid Rock headlined Turning Point USA’s roughly 40-minute “All-American Halftime Show,” presented as an alternative to the Super Bowl halftime broadcast and streamed on TPUSA’s YouTube channel. The stream drew over 5 million live viewers. The lineup also included Brantley Gilbert, Gabby Barrett, and Lee Brice, with the show opening on an instrumental “The Star-Spangled Banner.”
The centerpiece moment came when Kid Rock performed a modified cover of Cody Johnson’s “Til’ You Can’t,” adding a new faith-focused verse about returning to Scripture and responding to Jesus’ sacrifice. Before singing the added verse, he told the crowd he “awoke on a Sunday morning, all alone, stuck in my head,” and in that moment “something or someone spoke to me,” saying “there was still a verse that still needed to be written for this song,” prompting him to “get up and write it down.”
The inserted lyrics explicitly referenced the Bible and redemption through Christ: “There’s a book that’s sitting in your house somewhere that could use some dusting off / There’s a man that died for all our sins hanging from the cross / You can give your life to Jesus and he’ll give you a second chance / ‘Til you can’t, ’til you can’t.” He dedicated the performance to TPUSA founder Charlie Kirk.
After the event, Kid Rock posted that a studio recording of the TPUSA version would be available to purchase or stream at midnight, and he publicly thanked Cody Johnson and the songwriters Ben Stennis and Matt Rogers for giving him their blessing to record and release it, calling it “one of the best-written songs” he’d heard. Erika Kirk, Charlie Kirk’s wife and head of TPUSA, said the purpose of the broadcast was to “make Heaven crowded,” adding, “It’s okay to love Jesus and your country,” and dedicating the night to her late husband.
The article notes the TPUSA broadcast ran amid criticism from some conservative figures over the NFL’s selection of Bad Bunny as the Super Bowl halftime headliner, with objections framed around concerns about politics and sexual content.
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